The young man swimmer in Telemachus tells Mulligan that their mutual friend Alec Bannon has written him a postcard which mentions that he has met a “Photo girl” in Westmeath, and Mulligan takes the young woman's employment as an occasion for ribald joking: “Snapshot, eh? Brief exposure.” It will turn out that the girl is Bloom's daughter Milly, and that she merely works in a photographer's shop. But there were multiple reasons at the turn of the century to associate the relatively new art of photography with sexually alluring young women.

French poster of Kodak Girl on beach, date unknown. Source: www.amazon.com.

Source: www.oldstratforduponavon.com.

Source: www.oldstratforduponavon.com.

French postcard from the 1880s showing man (eyes abject) violating woman (eyes direct). Source: Wikimedia Commons.